Rubber industry determines ten development strategies

China's rubber industry has already established a foundation for a world leader in the rubber industry. It will, under the leadership of ten major strategies such as the development of new materials, upgrade its development quality through major adjustments, major transformations, and major restructurings, and strive to enter the world at the end of the 13th Five-Year Plan period. Rubber industry power ranks.

At present, China's rubber consumption, tires and other major product output are among the highest in the world. The product structure has been continuously optimized, and raw materials and other ancillary products have undergone major development. The transformation of development methods has achieved initial results. However, in the process of advancing to the world's largest rubber industry, there are still problems such as structural overcapacity, low industrial concentration, weak basic research, severe homogenization of products, relatively backward management, and brand cultivation.

Fan Rende, president of the China Rubber Industry Association, said that in order to achieve the goal of becoming a world leader in the rubber industry, the rubber industry will implement new material development strategies, diversified market strategies, low-carbon economic strategies, circular economy strategies, brand names for rubber products, modern marketing strategies, Merger and reorganization strategy, modern enterprise management strategy, technology innovation strategy and talent strategy ten strategies, and shorten the gap with the world rubber industry developed countries.

Among them, new materials should reduce the proportion of fossil energy, adjust and optimize the structure of rubber raw materials, stabilize the output of domestic natural rubber, support qualified companies to “go global” and develop natural rubber cultivation and production overseas, and vigorously promote the development of the plastic industry of the Eucommia ulmoides industry. Speed ​​up the development and application of synthetic rubbers such as high-vinyl polybutadiene and trans-isoprene with low rolling resistance. In terms of market diversification, we must pay attention to the expansion and development of the domestic market, in particular, we must strive to enter the matching market; industrial rubber products such as rubber hoses and adhesive tapes must increase the development of foreign markets. In terms of low-carbon economy, we must adjust the product structure, adjust products from middle- to low-grade products to medium-to-high-end products, promote the industrialization of green tires, develop and promote the application of energy-saving equipment technologies, and strengthen process management. Mergers and reorganizations can be achieved through mergers and acquisitions of listed companies, brand-sharing, mergers and acquisitions, and integration of production and sales. Modern enterprise management should use information technology to transform the traditional rubber industry, and implement on-site management such as “6S management”. Technological innovation will select major issues that will affect the development of China's rubber industry and form a technological innovation industry alliance.

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