With the implementation of the Fourth National Emissions Policy and the follow-up to the elimination of the yellow-label car policy, the current state-four handover has been fully implemented nationwide, according to the Ministry of Industry and Information Technology of the People's Republic of China Ministry of Industry and Information Technology No. 27, 2015 From January 1st onwards, Guosan Diesel Vehicles will not be sold, which means that starting from 2015, light trucks that have not reached the national standard will not be listed on the National Highway 4 and will not be able to get on the road normally. The domestic light trucks will soon enter the “Great Power Four†era.
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For light truck manufacturers, emission upgrades are a double-edged sword. If companies with relatively strong technological capabilities can seize the opportunity, they can often significantly increase their market share. If the enterprise’s technological accumulation is not enough, there will be falsification and opportunism, which will inevitably be abandoned by the market. Judging from this year's National 4th upgrade situation, the biggest domestic light truck manufacturers benefit from Jiangling Motors.
As early as July 2013, the National Policy for the National 4th Switch has been introduced one after another. However, due to the fact that the implementation area is not large and the actual implementation is not strict enough, the Fake IV still “runs the streetsâ€. Under such circumstances, many companies, especially truck manufacturers based on low-end light trucks, have failed to accelerate the distribution of the Fourth National Real Estate Company due to lack of upgrading their technological capabilities or upgrading costs. "Fake country four" team.
In the face of the country’s fourth switch, Jiangling adopted the “strategy to move†strategy. The National IV emission upgrade policy quickly completed nationwide distribution within one month, and the National IV product passed technical upgrading and actual testing. Up to standard country four emissions. As a result, in the four countries with relatively strict switching between Guangdong and Shanghai, Jiangling’s light trucks’ share has rapidly increased to 30% to 40%. The country’s four products are in short supply, setting a record high of over 10,000 yuan in monthly sales.
In 2014, following the tightening of the government’s policy on upgrading the country’s national economy and the replacement of yellow-label vehicles, many manufacturers selling “Fake Country IV†had been exposed by CCTV and were subsequently blocked by local governments and suffered severe blows. Descent.
After half a year's brewing, at present, the behavior of “Fake Country IV†sales on the market has been reduced. However, from the perspective of local light truck sales, part of “Fake Country IV†is still on sale, but it is not only passed the change. The more obvious methods of falsifying and polishing the engine were falsified. These vehicles are also equipped with the necessary equipment for high-pressure common rails and exhaust gas after-treatment. It is difficult to see the difference between these vehicles and the four cars in the real country. In fact, the vehicle's exhaust gas still fails to reach the national standard. Strict areas will still be investigated.
As a light-card user, how to identify more and more concealed national falsification behavior? If it is really not easy to distinguish from technology, in general, more often falsified low-end domestic power is not well-known, they often sell at a much lower price than other brands of four products for the first four models. Therefore, the most important thing to buy the true four models is to look for brand and engine technology, find a good reputation, technology accumulation of a full vehicle brand.
Light card industry reshuffled, low-end products are at risk of being eliminated
In the event that national standards are fully rolled out and national policies are increasingly strict, if low-end light truck products continue to survive, they will have to upgrade to the National IV. Because their own power technology is backward, upgrading the country is difficult and costly, and generally increases. More than 30,000 yuan. Taking a domestic light truck type as an example, the price of its three countries is only 6.3 million, and the price of the upgraded national four-plus price increases by more than 30,000 is as high as 96,000. The price advantage no longer exists and faces the risk of being eliminated by the market. Such an example In low-end light truck products, it is not uncommon.
In the four eras of great powers, the four models of each brand nation successively went to the store, the market competition intensified, and the low-end light truck products lacked competitiveness. Even if the promotion quotas were increased, it would be difficult to gain market share. The glory of the National Three Era was gone forever.
"Winning in the end" 4JB1 power is buoyant
At present, the National IV power can be simply divided into three categories: low, medium, and high. As mentioned above, low-end power upgrades have a very high cost for the country and are facing the risk of being eliminated by the market. As the supporting power for high-end light trucks, most of the high-end power can reach the national standard directly, but the price is generally over 100,000, and the market capacity is very limited.
In the four eras of big powers, the mid-end power with 4JB1 as the core will become the mainstream of the market, 4JB1 will originate from the Isuzu technology, and it will be mature and reliable. The listed sales have enjoyed a good reputation for many years and can be upgraded to meet the national IV emissions. Because of its good reputation and technical foundation, a large number of light truck manufacturers are promoting the models under the banner of 4JB1. It is generally believed that 4JB1 used by Qingling and JMC is pure Isuzu technology, and other brands are promoting the technology of imitation 4JB1, which is a reverse. Developing products is weaker than pure 4JB1 technology in system matching and overall quality.
In the four major eras of the Great Powers, who was up and down? Obviously, the most important thing is technical strength and product cost performance. In the future, as the low-end light trucks gradually withdraw from the market, the mid- to high-end light trucks are bound to usher in even more fierce competition. Who will be the biggest winner in this "great transformation"? Let us wait and see!
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